Luminarc
Packaging Design
A form and function package solution made to address the waste of plastic clamshells to make a reusable, functional lantern container.
Brand Introduction
Luminarc was founded on the value of providing practical hand held illumination devices in equally useful packaging. The Bright Moon Lantern is one of many items in its expanding product lineup.
Package Concept
The lantern is separated into four parts: the main body, lid, rope handle, and windows. Within the lid rest the reflector which disperses light around the lamp. To control the diffusion of emitted light from the flashlight, opaque windows are stored in the bottom lid of the package. They can be inserted into slits found along the struts supporting the lid.
An illustration of soft, ambient moonlight is wrapped around the package. Blue tones colors over water reflect the cool light of the flashlight's LED bulb. Sharp vector shapes give form to the mountains in which the moon peers through over the water. To soften otherwise harsh shapes, charcoal textures are used.
Package Faces
Front
Right
Left
Back
Package Flats
